Zazzle Store Integration with Google Analytics

What is Google Analytics, and why should I enable it?

Google Analytics is a service provided by Google for analyzing traffic on your website. It can track how people found your site and how they explored it.

To use Google Analytics on your Zazzle Store, go to your store's Manage page in My Account and click "Edit Settings." On that page, check the box labled "Enable Google Analytics".
google analytics checkbox

If you already have a Google Analytics account, you can enter your Google Analytics ID in the field labeled "Google Analytics Tracking ID (UA-XXXXXX-X)".
google analytics ID field

If you don't have a Google Analytics account, get one here for free:

Cross-domain Tracking
There is an optional checkbox to enable cross-domain tracking. Check this box only if you are using the same Google Analytics ID on a web site that points to products in your Zazzle Store. This will ensure that Google will track traffic from your own web site as well as your Zazzle Store. If you do not use Google Analytics on a web site outside of, you do not need to check this box.


For additional promotional tools both advanced and basic such as our Store Builder and Zbar, please visit the following page.