How do I price my products?

As a Maker, you get to set the retail price of your product. Don’t worry about sales tax or shipping prices when considering your base retail price. Zazzle will manage those costs separately.

To set the retail price of your products, follow these steps:

  • Set the base retail price during the first step of creating a Customizer. The base price is before any adders.
  • If your product has extra attributes or customization options, you’ll need to add these in the ‘Add Customizable Spots’ section.
  • It’s the third step, ‘Define Customizable Spot Options,’ that allows you to set retail price adders for each option, if applicable.

And, to keep your Zazzle store competitive, we ask that you price your items the same or less than your own website.